Proof-of-Demand → the new type of RWA 💚

While Satoshi applied PoW to consensus in a decentralized monetary system, TaleX applies PoD to consensus in a decentralized consumer system.

All tokenized real-world products & services will issue tokens only via their product sales.

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This cannon is loading — “Tokens Replacing Loyalty Points” as a Proof-of-Demand marketing angle.

Being the second core concept of a new type of RWA, it introduces tangible, limited-supply token rewards instead of unlimited loyalty points.

Available only with fiat payments 👀

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Imagine internet access as a service is tokenized 👀

People who need internet → buy data with fiat and receive rewards as tokens of DAO behind this service.

People who seek opportunities → join DAO early and experience net fiat cash flows entering its on-chain treasury as liquidity pool.

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Treasury as Liquidity Pool — the third and final core concept of a new type of RWA 💚

As long as business assets exist in the form of tokens, they can be presented on-chain, verified, and traded at any time by anyone.

Finally, product sales cash flows can be stored in tokens.

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Introducing a Real-World Business (RWB), powered by a user-driven business model 💚

As part of the major TaleX Docs update, the following concepts are explained:

→ Proof-of-Purchase (PoP)
→ Tokens Replacing Loyalty Points
→ Treasury as Liquidity Pool

Dive in early! 👀

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👀 Petr, TaleX CMO:

Retail won’t come for tokenized stocks, equities, or other financial instruments as RWAs.

Retail will come for tokenized product sales cash flows as a new type of RWA.

Retail > Capital.

🔗 Source

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A new type of RWA example: Coffee 💚

There are 3 things happening in this image:

→ Proof-of-Demand: Coffee shop native tokens are issued from a coffee purchase using fiat.
→ Tokens Replacing Loyalty Points: She scans a QR code using the coffee shop’s app to get its native token as rewards for purchased coffee.
→ Treasury as Liquidity Pool: She paid $5 for a cup of coffee, and the coffee shop used $1 of that sale as net cash flow to convert into crypto and store in its treasury.

Coffee shop treasury by default (flexible via coffee shop's DAO governance):

→ Native token / $X liquidity pool: 60% (+$0.60)
→ Native token / $BNB liquidity pool: 20% (+$0.20)
→ Native token / $BTC liquidity pool: 20% (+$0.20)

Now, there are 500 daily cups sold per one coffee shop.

Then, there are thousands of coffee shops on the planet due to its natural high demand.

Finally, there are trillions of other real-world products and services in the world which can be tokenized.

Would you rather go to this coffee shop instead of others, join this coffee shop's DAO early, or both? 👀

👉 More

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Real-World Business (RWB) — a new type of RWA, powered by a user-driven business model 💚

From A to B, the new era begins.

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CMO Connect: Real-World Business (RWB) Introduction is here!

Petr will be live on Binance Square to answer your questions and share key updates.

📅 Sep 24, 2025
🕛 12:00 UTC

👉 To join

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Your voice matters 💚

Recently, our team has been discussing the best term to explain the concept of “token issuance exclusively from product sales” to everyday non-crypto users.

→ Proof-of-Demand (PoD)
→ Proof-of-Consumption (PoC)
→ Proof-of-Purchase (PoP)

What is more intuitive for you? Community decision will be final.

👉 Vote now

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We’ll be live in 10 minutes with TaleX CMO Petr 🎙

👉 Join us here

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Only one hour left — vote now ✅

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We’re gearing up for the first Real-World Business (RWB) launch! 💚

Guess the day it’s happening this week 👀

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Every business must ultimately answer one question: how does it make money?

There is only one answer: cash flow generated from the sales of products and services.

Those who tokenize business cash flow not only unlock Real-World Business (RWB) but also real liquidity from Web2.

👉 What is RWB?

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An independent research on Real-World Business (RWB) published on Odaily by a community member 💚

Is RWB a broader concept than RWA?

📰 Read now

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