☀️ Summer changes the player — and this summer, the World Cup takes it to another level.

Different rhythm, more free time, shifting priorities. Add a major tournament on top, and you're looking at higher engagement, faster decisions, and bigger stakes.

We broke it all down in our latest article:
✔️ How player behaviour shifts by GEO
✔️ What changes across channels and payment habits
✔️ What to do about it before the peak hits

And if you haven't read our peak season prep guide yet — that's in the blog too.

👉 Read the article on player behaviour
👉 Read the peak season preparation guide

❤️‍🔥Alpha Affiliates is proud to be a General Sponsor of GGATE Awards 2026 — and our event The Room That Never Existed has made it to the shortlist for Event of the Year.

One night in Dubai. 400+ guests. A space that existed only once.

Now it's up for an award — and we need your vote!

❤️‍🔥 Vote HERE and remember how it was ❤️‍🔥

⚽️❤️‍🔥 The World Cup starts in 2 days. Peak season is already here!

We wrote the playbook. Go read it (if you haven't done it yet!) before kick-off.

🔗 Read it here → https://www.alpha-affiliates.com/the-season-changes-and-so-does-the-player/

⚽️ The World Cup is on. Are you ready to make the most of it?

We're dropping special offers for the tournament season — up to +€30 per FTD, available for the duration of the World Cup.
Details depend on your tier and GEO — reach out to your manager to get your deal locked in.

❤️‍🔥Don't wait. The whistle already blew.

GGATE voting closes in 5 days. You know what to do. 🏆

We're nominated for Event of the Year — for The Room That Never Existed. If you were in Dubai, you know. If you weren't there, you definitely heard about it.

❤️‍🔥 And a little thank you from us to you:
+€10 CPA bump — Tier 1
+€2 CPA bump — Tier 3
Approve the deal with your manager before June 15th & VOTE FOR US!

🔗 Vote HERE

On the fence about Tbilisi? Consider this your sign. 🇬🇪

Use code ALPHA20 for 20% off your ticket to G GATE Conf — June 26–27. The Alpha team will be there. The industry will be there. The only thing missing is you.

🔗 Link → https://ggateconf.com/

Voting is closed. Manifesting is open. 🏆

We made it to the Top 3 — Event of the Year, GGATE Awards 2026.

Tbilisi. June 26–27. We've landed! 🇬🇪🪂

Find us at G GATE Conf — let's talk about what's next.

📩 DM us or contact your manager.

Hello, London! 🇬🇧

Our team is at IGB London — July 1–2. Want to meet? DM us or reach out to your manager.

🏆 We won Event of the Year at GGATE Awards 2026!

The Room That Never Existed started as a Grand Finale party for our Alpha Race — and somewhere along the way, it grew into something much bigger than that. Our team poured their soul into every detail, and we couldn't be prouder to be recognised, especially among such strong competition.

That's what this award means to us. Not a trophy. Proof that when you care about the details, people feel it.

❤️‍🔥 Thank you for being there. Thank you for voting. This is for everyone who made it happen!