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https://phibetaiota.net/2008/05/business-blindspots-replacing-your-companys-entrenched-and-outdated-myths-beliefs-and-assumptions-with-the-realities-of-todays-markets/
Review: Business Blindspots--Replacing Your Company's Entrenched and Outdated Myths, Beliefs and Assumptions With the Realities of Today's Markets