🎮🇯🇵✨ HELLO KITTY GOES GAMING — Sanrio Launches $63M Gaming Division!

Sanrio just launched "Sanrio Games" label with 10 billion yen investment. Hello Kitty's parent company is entering the gaming world BIG TIME 🚀

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🔹 Investment: 10 billion yen ($63M) through March 2027 💰📈
🔹 First Game: "Sanrio Party Land" — 45 mini-games, 145+ characters 🎯🎪
🔹 Platform: Nintendo Switch + Switch 2, autumn 2026 launch 🕹️📅
🔹 Strategy: Target boys & adult men beyond traditional kawaii fans 👨🎮

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💡 From kawaii merchandise to digital domination. 10 games planned by 2029 — Hello Kitty empire expanding! 🌟💻

#HelloKitty #Gaming #Japan
@japan