#hta_monetization

How to work with Direct/Smart links in HilltopAds?

A Direct/Smart link is one of the most flexible ad formats which is ideal for those who want to monetize their group in social networks or link the opening of an ad to a click on a certain element on the site.

How to create Direct/Smart links?
* Go to the Manage Site & Zones section
* Click ADD DIRECT LINK button
* Fill in the Name field
* Select a traffic Category: Mainstream or Non-mainstream
* Click Add Direct Link button

A link will become available to you, you can copy it by simply clicking on the URL button below. Next, place the link on your website or blog, or even in a social network.

Quick guide to place a Direct/Smart Link
It fits all platforms and CMS

🔹 HTML pages and websites
Ads link is a simple URL, so you will need to use the standard “<a>” tag for hyperlinks:
For example:
<a href="your direct link URL">link text</a>
Also here is the way is to create a button and add a direct/smart link to it:
<button onclick="window.location.href='your direct link URL';"> Click Here </button>

🔹 Wordpress site
Open or create a post, choose a word or a piece of text, a button, or an image and use the standard WordPress editor tools to hit the 🔗 icon or press Ctrl+K (Windows) to add an ad pay link. Paste the code snippet from HilltopAds and select “open in a new tab” and “no-follow”. The “no-follow” parameter is used for the search bots, as it disables them from following links and index them. Adding this option to all text link ads is much preferred.

🔹 Social networks
In social media accounts you will need an intermediary page to lead your followers to. Because social networks don't allow putting a third-party link in the bio or profile, it may cause a ban.

🔹 Mobile applications
Direct links can be placed anywhere in a mobile app, just make sure it is visible and clickable, for example in the text, images, custom banners, and etc. Be careful when adding links to core navigation buttons or placing them too close, as it may result in accidental clicks that lead to annoyance and closing ads.

How to monetize traffic with Popunder, In-Page, Video and Multitag ad formats? Learn more here.

#hta_updates

HilltopAds Updates Digest, March 2023 🌟

Every quarter we share the top updates for your even more profitable work.

For advertisers:
1. We've added an option to create Video ads by CPC.
2. We've opened targeting by mobile apps
3. Expanded the list of filters in Statistics.

For publishers:
1. We've added a new advertising format - Video Slider.
2. The minimum payout sum has been increased to $20 for all payment methods except Bitcoin - the min. payout sum is $50 and Wire Transfer - the min. payout sum is $1,000.

We are expanding the list of available languages and now the interface of the HilltopAds personal account is available in Arabic. A reminder that a total of 8 languages are available to you - English by default, as well as Arabic, Chinese, Hindi, Russian, German, Portuguese and Spanish.

All HilltopAds updates are available now.

#hta_start_ads

What API parameters are available to Hilltop advertisers and how can they be configured?

API is a powerful tool that allows advertisers to measure the success of their campaigns, optimize ad efficiency, and ensure user privacy. APIs offer a range of benefits, from simplified campaign management to improved tracking of effectiveness and creating statistics exports without entering the network’s personal account.

How to set up API in HilltopAds?
🔹 Go to the My Account section, then to the API subsection.
🔹 Generate a unique API key. There may be multiple API keys, so you can specify a description for convenience.
🔹 Make sure the key status is set to Active.

What API methods can you use when working with advertising accounts?
1. Statistics.
2. Start campaign. Turns campaign status to “on”. Please, keep in mind that traffic will start only after the campaign is approved by the moderator. The current approval state will be indicated in the response.
3. Stop campaign. Turns campaign status to “off”. This will stop traffic, but some inertia (up to 10 minutes) may take place.
4. Archive campaign.
5. Unarchive campaign.
6. Add to Blacklist/Whitelist. Please, keep in mind that some inertia (up to 1 hour) may occur.
7. Remove from Blacklist/Whitelist. This action just cancels source blacklisting. Please, keep in mind that some inertia (up to 1 hour) may occur.
8. Clear campaign Blacklist/Whitelist.
9. Set bid. Set up the price of action for a campaign of CPA type, price of click for a campaign of CPC type, or price of 1000 impressions for a campaign of CPM type.
10. Set destination URL. Changes final destination URL for traffic. Please, keep in mind that this action may require moderation. During the moderation process, traffic will be sent to the previous destination URL.
11. Replace domain.
12. Inventory. Returns a list of advertisers’ campaigns and ads.
13. Campaign Blacklist/Whitelist. The list of zones added to the blacklist/whitelist.
14. Balance.

For example.
We want to get statistics on impressions for the period from April 1 to April 4, 2023, grouping data by date.
To do this, we generated an API key: 1c2345AA. Then we insert the key into the request, which can look like this: example-hilltopads/api/advertiser/listStats?key=1c2345AA&date=2023-04-01&date2=2023-04-04&group=date.

The request always has the same structure with the same parameters for tapping data.

The API key, like an account ID, allows you to extract only yours from all the data.
Statistics can be obtained on: GEO, zoneID, campaign ID, creative ID, and grouped by date, hours, GEO, zoneID, source ID, campaign ID, or creative ID.

For convenience, in your personal account in the API section, we have described each API method, its example, and possible errors in response to requests.

Channel editor at HilltopAds: write the funniest joke for HilltopAds users.

ChatGPT: Why are HilltopAds users so happy? Because they get so much traffic, they can cause traffic jams all over the internet! 😂

Hope you enjoyed the joke and it lifted your spirits!

Wishing you all a profitable and happy Friday!

Spring sprint at HilltopAds: Get up to $1,000 🌸

We are announcing a no-loss promotion for all advertisers.

For those who have not yet worked with HilltopAds:
* Spend at least $500 on launching ad campaigns from April 10 to May 10 inclusive.
* Receive a 5% cashback on the total amount spent.
The maximum amount of cashback is $1,000.

For those who are already working with HilltopAds:
All you need to do is increase your spending from April 10 to May 10 compared to your spending from March 9 to April 9 inclusive.

* Increase your spending by 30% and get a 3% cashback on the difference in spending.
* Increase your spending by 50% and get a 5% cashback on the difference in spending.
* Increase your spending by 70% and get a 7% cashback on the difference in spending.
The maximum amount of cashback is $1,000.

Read the full terms and conditions in this article.

Excited to participate in the HilltopAds Spring Sprint? Go to your personal account or register via the link.

#hta_monetization

How to choose an advertising format for traffic monetization?

All advertising formats we offer are approved by search engines and do not affect ranking.

Here are some recommendations:

1. For most websites, Popunder is the best option. This format is highly demanded by advertisers due to the high probability of ad display, which guarantees high revenue for webmasters.

2. It is best to combine at least two advertising formats, which will guarantee an increase in your income. However, it is also important to consider your audience and adjust the number of unique impressions.

3. For additional monetization, use the In-Page Push format. It can be successfully combined with any advertising format.

4. When you need to start monetization as soon as possible, and there is absolutely no time to analyze CPM for each format separately and optimize ad display on the website, we recommend using our new format - Multitag - Popunder and In-Page formats in one code.

5. If your website contains entertainment/movie content, then the Video Ads + Popunder Link format combo will be perfect for you.

6. For dating sites and other similar content websites, we also recommend using the Popunder Link format with a binding to a specific action on your site (for example, clicking on a photo).

Read recommendations on how to work with each format in this post.

#hta_case_study

Setting up targeting for launching an App offer📱

Before starting work, select the App offer in the CPA network and check the application compatibility with OS versions in any app store (App Store or Google Play in the app information section).

💙How to launch the offer correctly:
go to your HilltopAds personal account, then to the Manage Campaigns section. Any mobile ad formats (Popunder, In-Page, or Video) will be perfect for App offers.

💙What targeting settings to specify:
if required by the offer, specify the necessary countries.

The next step is to select the OS - Android or iOS.
If the application fits both OS, we recommend launching two different campaigns.

Device type - when setting up this parameter, we recommend first checking if the application is optimized to work on a tablet. If yes, confidently select both types - Mobile device and Tablet.

The next important targeting parameter is the OS version. Here, you need to specify the versions that your chosen application works with.
Note that if you selected OS - iOS, then you do NOT need to specify Android versions in the OS version settings. We will set up a second campaign for Android.

❗Important! Remember, if the user who sees your ad has a restriction on using mobile internet, then they will not be able to download your application. Therefore, we recommend doing an A/B test and targeting only users who use a WiFi network (Connection Type targeting setting).

These recommendations will help you reduce advertising costs and increase conversion rates!

#hta_case_study_monetization

How to earn profits with Facebook using Direct Link?

A case study example of selling traffic to Gambling offers.

One common mistake that HilltopAds optimizers see when working with Direct Links is their incorrect use on social networks. To earn maximum revenue with high CRM rates, it is essential to work on the combination of Creative in the post > Creative on the pre-landing page > Offer.

Before starting, you need to determine the category of the offer you will be working with. For example, gambling, betting, VPN, dating, etc.

1. Where to start?
Go to your HilltopAds account or register as a publisher via the link. Then, go to the Manage Site & Zones section. Here, click on the Add Direct Link button and enter the Name of the specific offer you will use your Direct Link for. For example, gambling, betting, VPN, dating, etc.
Also, specify the link category - for using Direct Link on social networks, it is always recommended to use only mainstream categories.

Note: It is recommended to create a separate Direct Link for each offer and traffic source. Be sure to contact your personal manager to set up showings only for a specific category of offers for your Direct Link.

2. Writing a post in the group.
Once you have created the Direct Link, prepare a post whose content matches the offer category configured for your Direct Link. For example, if you created a Direct Link for a gambling offer, your social media post should contain similar content.

You can write about "Ways to earn extra money online" or "Best Gambling services for earning in 2023". As a CTA for the post, lead your audience to the pre-landing page. Moreover, to increase your audience, you can run ads on this post on social media.

3. Creating a pre-landing page.
A pre-landing page is an intermediate page that should warm up and increase your audience's interest. The pre-landing page also leads the audience to the final offer. The offer is the main advertiser's landing page, where the paid conversion takes place.
The pre-landing page should also contain information that corresponds to the offer type you have chosen.

In our case, we will make a landing page about the Gambling industry with examples of earnings. Also, here we will make the main CTA, for example, the "Play now" button, and link this button to our Direct Link created in step 1.

What will happen?
The audience that sees your post on social media will go to the pre-landing page, which will warm up the audience for the main offer. In this case, the advertiser will get a live interested audience, and the publisher will get high CRM rates and, as a result, high earnings.

Why can't you just post a Direct Link on your page?
Most social networks prohibit posting third-party advertising links, otherwise you risk being blocked. Furthermore, if you simply post a Direct Link, for example in your page's description, only a small fraction of your audience will click on it. Moreover, that fraction may not be interested and won't convert on the main offer page. As a result, your account may be blocked in HilltopAds, according to our Terms & Conditions, or your earnings will be very low.

By following these recommendations, publishers can earn $200 a day for their work and continue to scale by working with multiple types of offers (creating separate Direct Links).

Just over two weeks left before you can receive a $1,000 bonus on your balance! 🌸

The Spring Sprint at HilltopAds will end on May 10th.

If you haven't launched your advertising campaign yet, now is the time. Go to your personal account or register as an advertiser. Then, in the Manage Campaigns section, create an ad campaign and spend $500 or more to launch it!

On May 11th, we will automatically credit you with a 5% cashback on the amount you spent. The maximum cashback is $1,000.

No promo codes, additional conditions, or hidden requirements - spend $500 or more by May 10th, and you'll receive the bonus!

Detailed conditions are written in this post.

Wait, is HilltopAds on YouTube now? 😱

Yes, now we will not only write about working with HilltopAds, but also post detailed video guides for both advertisers and publishers.

Check out our first video guide - HilltopAds Personal Account Review and share the video with your friends!
And those who watch the video to the end will be able to get a special bonus (details in the video).

Subscribe to the HilltopAds YouTube channel so you don't miss any new videos! See you online! 💙

https://youtu.be/Bp1j1k3bzOU

We have expanded the Auto Optimization features!

We have increased the optimization period and added the ability to specify multiple auto-rules using OR logic.

⭐ About the optimization period
Before: Maximum ptimization period was 14 days.
Now: We have also added 30, 60, and 90-day periods.
Why? For some campaigns and sources, 14 days are not enough for testing. We have increased it to 90 days for better optimization.

⭐ About auto-rules
Before: Only one auto-rule was available.
Now: You can now configure up to four auto-rules, between which the OR rule will apply.
Why? To configure multiple non-conflicting rules, whereby unsuitable sources will be added to the Blacklist.

All updates are already available in the advertisers' personal account in the Manage Campaigns section.

Auto-rules apply only to advertisers who purchase traffic on a CPM or CPC model.
If you do not send us conversions, calculations can only be made based on Impressions and Spend variables.

Stop the game!

We announce the end of the Spring Sprint at HilltopAds!

Today, by the end of the day, advertisers who followed all the sprint conditions will receive cashback directly into their balance! Keep an eye on your balance, as it will increase very soon 🥳

And for those who didn't have a chance to participate, don't be upset - continue working with HilltopAds and stay tuned for our updates - we love rewarding active advertisers 💚💙

Over $20,000 has been returned to advertisers! 😱💵

As a bonus cashback for participating in the Spring Sprint.

We promise to finish sharing our impressions of the Spring Sprint with you today. 🙃

We decided to share this figure with you because we didn't expect such excitement! We congratulate all the advertisers who participated and won their bonus. 💙

Stay tuned for updates and launch your ads on HilltopAds - don't miss the chance to be among the winners!

446 OnlyFans subscribers in one day, and the cost per subscriber was lower than the market average! 💯

We ran our Popunder ads on two models.

Do you want to achieve the same results? Read the detailed case study on our blog.

HilltopAds is going to Afiliados Brasil, 25 - 28 May 2023, São Paulo, what about you?

At the Afiliados Brasil Conference you will be able to discuss cooperation with the Business development manager HilltopAds in person!

💙 Meet up with Helena
Email: helena@hilltopads.com
Telegram: @HelenaHilltopAds

Looking forward to seeing you at the Afiliados Brasil Conference 💙💚