How the Modi-Meloni "Melody" trend fooled the stock market into investing in the wrong 'Parle' brand

PM Modi's Melody gift to PM Meloni set the internet on fire, causing "Melody" and its parent company Parle to trend on X.

This buzz spilled over to Dalal Street, with retail investors piling into shares of Parle Industries. However, the Parle that makes Parle-G and Melody toffees has never been listed on the stock market.

So where did all the investment go?

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