the ultimate guide to conducting user interviews

to weight or not to weight

stop fighting your users to be right. start listening and surrender

💵 customer support is often a way to measure the value of design

ai: streamlining ux research recruitment with ai

opinion: the future of ux is decentralized


fresh articles by nielsen norman group:

advice for approaching a ux job search

journey-centric design lessons learned — from culture change to process governance

templates and tools for ux job seekers

📼 destination pages vs. transition pages

📼 promptframes — using ai-content to inspire feedback


basics:

the kano model guide to testing of motion

from neglect to transformation — a ux journey inspired by customer frustration

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holistic ux evaluation — introducing the ueis framework

i identify as a lazy user

designing for neurodiversity — a personal view on web inclusion

the value of UX metrics — and why you should embrace them

ai: ai vs. human. how my data duel with an llm turned into a collaboration

prototyping: glanceable ux — turning information into instant understanding


basics:

mastering usability testing — a key to perfecting user experience

psychology principles every ux researcher and designer should know

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understanding autoethnography — a personal lens in research

connecting the dots — leveraging a design background to conduct better ux research

understanding the space but in ux

prototyping: a ux guide to destructive actions — their use case and best practices

case study: addressing desk worker challenges through ux


basics:

the importance of pilot testing your user research

the power of personas — bridging the gap between users and products. part 2 here

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does ux research lose heart when incorporating ai?

💵 the myth of ‘fully accessible’

f. a. by nng: how to apply and secure a ux job

🗞 weekly: bringing up inconvenient feedback

ai: the paradox of ux personalization

case study: usability testing — tableau desktop 2024.2

opinion: the use of ai in experience design for complex applications

basics: user’s real-world expectations on digital designs

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does an advanced degree pay off?

🎥 f. a. by nng: 3 ways to test your survey

ai: bridging the ai ux gap — why prompting is broken and how to fix it

experience: my first user interview with a truck driver

opinion: bridging ux design and personality insights

basics: why you should spy on your users, kinda

interesting: the evolution of content roles

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kick-start your automated continuous research in 5 steps

unlocking deeper user insights: applying the s.n.a.p. method to ux interviews

how to weight means

book: the 5 design books that will transform your creative process (no fluff)

nng: ai hallucinations — what designers need to know

🗞 weekly: the future of ux — why generalists will thrive in 2025

ai: ai in firefighting — how smart data can enhance pre-fire planning and safety

prototyping: dropdown menu design — guidelines and examples for web and mobile

opinion: from dream collection to dream building — a deep dive into travel aspirations

basics: the art of user interview — confessions of a product manager

interesting: konbini ux — why japanese convenience stores are a design masterpiece

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want mentorship without directly asking? here’s how to get it

people don’t read, they scan

a guide to publishing human-computer interaction (hci) and design research papers

nng: swot analysis

prototyping: why ux for smartwatches is harder than you think

ai: what the fuck is ai native ux?

experience: how to be the user advocate in your team?

case study: using behavioural science in content design to help smokers quit

opinion: design is political

basics: understanding quantitative and qualitative metrics in user-testing

interesting: the ringer’s digital innovation — a blueprint for converting audio audiences into web engagement

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the secret to innovative ux — look beyond the digital world

three types of percentages

ux psychology — the zeigarnik effect and how to use it

nng: how service design will evolve with ai agents

ai: how i’m using ai to streamline persona and journey map creation

prototyping: mastering category navigation in ux — a deep dive into blinkit’s ui

case study: haven — designing a seamless path to mental well-being

opinion: is ux research heating up? yes and no

basic: the power of “why?” — how one question drives research and strategy

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a ux effort framework for better ux capacity planning

how to test and measure content in ux

the art (and science) of dashboard design — making data work for you

ai: introduction to venice.ai — the free, private, and uncensored ai tool

opinion: research stories #2 — the curious case of useless (but actually useful) insights

basic: why ignoring early customer feedback can lead to breakthrough products


nng:

📼 5 reasons to test even when you “know” the answer

📼 improve your designops practice — 3 essential tips


prototyping:

love, dark patterns, and the ethics of breaking hearts in ux design

the basics: similarity principle

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research day out — the team sport of user research. part 1 and part 2

how much should you over-recruit?

nng: common-sense ai integration — lessons from the cofounder of condens

🗞 weekly: won’t tools with ai solve research waste?

ai: does ai dream of synthetic experiences?

opinion: god mode ux — why your next interface wll look more like starcraft than slack

case study: i ran a simple a/b test that 6x’d my conversion rate

basics: the ultimate guide to conducting user interviews. part 1 and part 2

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grounded theory in ux research — a personal journey into continuous discovery

pragmatic ux — maximising impact without overcomplicating design

nng: ux is dead, long live ux

ai: ai vs uxr — who’s in control of product success?

opinion: how covid changed service design

basics: common mistakes in user interviews and how to fix them

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design is all about kaun-text

💵 how to make ux color-blind friendly

📼 nng: alt text — avoid redundancy to improve usability

ai: are we using ai assistants wrong?

case study: can a factory become a brand?

opinion: analysis paralysis — how thinking too much can lead to doing nothing

basics: user experience is the backbone of successful businesses

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how can startups effectively prioritize user feedback in product development?

learning about ux research with quantitative data sources

consumer software ux & nps benchmarks (2025)

tap, swipe, click: unlocking affordance for effortless ux

🗞 weekly: won’t tools with ai solve research waste?

nng: ux is dead, long live ux

prototyping: the end of one-size-fits-all — how netflix could transform streaming again?

case study: how gamified budget notifications can curb overspending

basic: user research methods you can’t afford to miss — a ux designer’s guide

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presenting clinical data in user research: an ethical conundrum

designing for ‘disaster moments’: user research for worst-case scenarios

how to write a good user research report

prototyping: edge cases in ux

nng: common-sense ai integration — lessons from the cofounder of condens

ai: automating the design process with ai

opinion: why fintech ux is unlike most other industries

basic: decoding the user — a comprehensive guide to types of user research

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what’s makes an effective ux professional

schrödinger’s ux: innovation that only exists if you don’t open the app

a review of mobile app ux questionnaires

nng: less effort, more completion — the eas framework for simplifying forms

ai: how i built an ai-powered research assistant using vector search and llms

case study: product redesign proposal — structure & tips

opinion: hiring a ux team in 2025 — an overspend?

experience: the art of giving and receiving ux feedback — lessons from my experience

design: the art of iconography and its 7 principles

basic: user research

interesting: office politics — the skill they never taught us

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